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| GROUP MEMBERS Our membership is comprised of Marketing/Sales/Admission representatives from any agency involved in senior care or serving the 55+ age group in any way. Our group members meet 4 times per year at our General Meetings, but we find that many work together to coordinate individual company events, referrals to other members where there is a need of their services and benefit from colleagues advice where expertise in an area is needed. The Senior Marketing Group Members have access to the entire membership and are allowed to send information on special events to the general membership list. This is coordinated through the co-chairs Cathy Blackburn and Tricia Cranmer. To utilize this service please email Cathy at: cathy_blackburn@yahoo.com or Tricia Cranmer at: m.cranmer@sbcglobal.net SUB-COMMITTEES Steering Committee: Responsible for the direction of the Senior Marketing Group. The purpose is to collaborate as a committee to maintain progress toward goals and objectives. Community Events Committee: Provides, creates and implements events/activities for seniors while promoting awareness of area agencies. Events include: Senior Community Day, Parade of Senior Homes and vendor fairs at area hospitals. Ideas: We continue to look for new avenues to reach seniors and welcome new ideas from any Senior Marketing Group member. Educational Committee: Focuses on increasing the committee member’s ability to market to seniors. Seeks opportunities to increase professional awareness in such areas, but not limited to: customer service, networking, public speaking, and effective marketing strategies. |
Business Membership |
